serasan

Giorgio Ramondetta has always had a special connection to the world of beauty. After years of working as a model for prestigious brands like Armani, Brunello Cucinelli, Hugo Boss, Dsquared2 and many others he developed a deep understanding of what it means to take care of yourself not just for appearances, but to truly feel confident in your own skin.

Living and breathing the fashion industry allowed him to study the beauty market up close and realize that true elegance begins with healthy skin. Turning this experience into a skincare brand was a natural step, driven by his passion for innovation and a desire to offer products that combine effectiveness with sophistication.

Now based in Porto for over five years, where he is also pursuing dental studies, Giorgio has combined academic discipline with the creativity he cultivated during his career in fashion. His mission is simple: to create a skincare line that celebrates authentic beauty while nurturing the skin with high-quality ingredients and scientifically proven formulas.

Admired by a community of over 350,000 followers and respected for his sincerity and transparency, Giorgio has become a trusted name among influencers and industry professionals. His personal and professional journey has led him to establish a brand that is more than just skincare—it’s an invitation to rediscover self-confidence.